Features and Benefits

Innovative pedagogy helps students bridge gaps and develop a conceptual framework

  • NEW - Chapter Openers introduce each chapter and feature a question answered with a clear, simple image to help students visualize and remember concepts as they move through the chapter. Each opener includes a study tip and points students to interactive media and study tools in Mastering Biology.
  • NEW - Reading Guide worksheets support students in actively reading their biology text. Students can download the worksheets from the study area in Mastering Biology or directly from their eText to guide their reading and ensure they are pulling out key pieces of information. Instructors can access the answers in the Instructor Resource area in Mastering Biology.
  • NEW - Interactive Visual Activities give students an engaging way to interact with Campbell Biology’s powerful art program while deepening their understanding of biology. These are embedded in Pearson eText for seamless access.
  • NEW - Science in the Classroom presents annotated journal articles from American Association for the Advancement of Science (AAAS)andmakes reading and understanding primary literature easier for students. The articles include assessments in Mastering, allowing instructors to assign the journal articles.
  • End-of-chapter Summary of Key Concepts Questions reinforce the main ideas in each chapter, while Test Your Understanding Questionsprepare students for the kinds of questions they will see on exams and encourage higher-level thinking.
    • The Test Your Understanding Questions are organized into three levels based on Bloom’s Taxonomy: Knowledge/Comprehension, Application/Analysis, and Synthesis/Evaluation. Question types include multiple choice, Visual Skills: Draw It, Scientific Inquiry, Evolution Connection, Write About a Theme (Organization, Information, Energy and Matter, or Interactions), and Synthesize Your Knowledge.

Helps students make connections visually across biology

  • NEW - Make Connections Figures from the textbook are now also in the Pearson eText and Mastering Biology. These two-page visual representations show the “big picture” relationships between content from different chapters.
  • NEW - Additional Figure Walkthroughs that guide students to a deeper understanding of the ways in which figures represent biological structures, processes, and functions. One- to two-page visual spreads feature key figures with narrated explanations, figure markups, and embedded self-assessment questions that reinforce important points and incorporate higher-level Bloom’s questions. Visualizing questions appear in every chapter and ask students to create visuals themselves.
  • Make Connections Questions ask students to relate content in a chapter to material presented earlier in the course to help them see the connections between different areas of biology, from molecules to organisms to ecosystems.
  • Make Connections Tutorials connect content from two different chapters using art from the book. Make Connections Tutorials are assignable and automatically graded in Mastering Biology and include answer-specific feedback for students.

Build key scientific skills and help students apply what they learn

  • UPDATED - Test bank questions have been analyzed and revised with student success in mind. Revisions account for how students read, analyze, and engage with the content, providing a rebuilt Campbell Biology assessment program.
  • Interpret the Data questions throughout the text ask students to analyze quantitative information presented in a graph or table. These questions can be assigned in Mastering Biology.
  • Scientific Skills Exercises in every chapter of the text use real data to build key skills needed for biology, including data analysis, graphing, experimental design, and math skills. Each Scientific Skills Exercise is also available as an automatically graded assignment in Mastering Biology with answer-specific feedback for students.
  • Problem-Solving Exercises guide students in applying scientific skills and interpreting real data in the context of solving a real-world problem. A version of each Problem-Solving Exercise can also be assigned in Mastering Biology.
  • Inquiry Figures highlight how researchers designed an experiment, interpreted their results, and drew conclusions. Each Inquiry Figure concludes with a What If? Question that asks students to consider an alternative scenario, Interpret the Data Question that asks students to analyze the data presented, or Visual Skills Question that asks students to interpret a diagram.